There are many different types of web design, from those built using website themes and ‘build your own’ site building applications to complex content managed and e-commerce web designs such as those as used by big brand names like Amazon, ebay and Tesco. Some companies, even some big name companies, have not professional looking and badly designed websites. Some have amazing looking websites but because of the high graphical content and minimal text content can take an age to load Web Design Kota Kinabalu, are not intuitive and do not provide what the visitor wants.
Good Website design
Though many areas of website design differ from site to site, many things remain the same throughout the majority of websites on the internet. Most notably is the navigation or menu. The greatest a home page’s menu works and looks is vital, as ultimately, visitors to a website are looking for certain criteria that will make them either stay and interact or leave. This ability for a website to keep visitors interested is sometimes referred to as stickiness. Visitors want an attractive creatively exciting experience, but perhaps more importantly, they want ‘ease of use’. Website usability is a key factor for websites that wants their visitors to stubbornly hang on, make an enquiry and ultimately complete a transaction and order a products or services.
Easy to use Web design
Web users tend to prefer easy to use websites, because they cannot wish to have to learn how to use a website every time they find a new one. They should be able to use a website after only a few seconds of exploring a homepage, any more and they’re going to leave and browse elsewhere. The necessity for fast user interaction is important and therefore having a fast running website is also important for a website to ensure success. Even with faster internet connections such as broadband, web users don’t want to wait around.
Think of, if you go to a shop on the high-street and are totally ignored by shop assistants at the counter for 5 minutes, even after you have made it clear you want help. There is a correlation here to how an internet user may feel, when they arrive at a website that has been inadequately designed, is difficult to use, unfriendly and slow to load. Making sure that a website has been well planned and built with the user in mind, displays a company’s unique selling points within easily familiar eye catching calls for action and has a clear, easy to use menu is key to its success.
Flash Web design
With recent web design advancements, such as the introduction of Flash animation and hi-def video content, impressive websites have been produced to take advantage of greater levels of visual effects and interaction. However with this ‘high end’ web design, comes a price, more often than not, web designs which rely heavily upon Flash content are often ludicrously slow to load. Sometimes they have a progress bar, which slowly goes across the browser to signify when the website will finish running.
This is a lot like the progress bars that you could be familiar with if you use video editing or 3d portrayal software, or if you use games consoles where they are displayed whilst you wait for games to load. Web users on the whole do not want to wait 3 : 5 minutes for a web page to load even if it does feature hi-res images, animation or video. They want fast informative content rich websites. If they wanted to watch an animation or video they would watch TV.
Good Flash Web design
This is not to say that Flash animation is all bad news and must not be used in web design. If used indistinctly and in small amounts it can make a website more creatively appealing without halting the burden time down too much. Suitable uses for Flash animation in web design are things such as; Flash banner advertisements, Flash video and interactive Flash forms for online questionnaires or business presentations.
Using Flash for a whole website design however, is not such a good idea. It slows the user’s experience down because they have to wait for regions of it to load. Also, sites totally developed in Flash tend to use unfamiliar menu structures and features. This can confuse visitors who just want to quickly interact with the website and not be amazed by the way the menu animates. Because you can do these things in Flash, it doesn’t mean they have any real working value in actuality. They may look pretty, but if they are not functional and only worsen the visitor they’ll likely have no real value.
Flash Web design & SEO
Another argument against using Flash to make a whole website is that it dramatically reduces the effectiveness of your websites’ Search engine optimization. Flash web designs are made up of one main file within a web page which search engines find difficult to list. This is because the writing within them is usually graphical text and therefore is not usually accessible by search engines. Some recent developments allow some text to be displayed for search engines in Flash websites, but this is nowhere near as effective as text content within traditional HTML based websites.
Don’t Write Off Flash in Web design
Although Flash does have its limitations it also has its good points if used correctly. For instance; Flash animation is usually smaller in file size than traditional gif animation and because of the way it is made the animation flows smoother than gif animation too. Having said this, I would recommend only using Flash in small areas within a site to compliment other photos that makes the overall design. Finding a balance between minimal graphical elements, photos, Flash and good quality informative text is the key to a successful intuitive website. This is simply not to say that web design needs be boring. By working with quality web design companies there’s no reason why you couldn’t have a creatively exciting, well designed, easy to use and successful website.
Creatively Stimulating Web design
When visitors first arrive at a website, they want to be impressed and engaged with what the website has to offer. This will be determined by the ways in which the web designer has laid out the home page’s content text, images and features. Arranging elements such as photos, text, graphics, flash and video in this manner as to keep the visitor interested in the website is the key to good web design. If a website has poor design and doesn’t grab the attention of the visitor in the first few seconds, then it may well be terminated as merely another average website. This ultimately means the visitor is going elsewhere to spend their time and, more importantly, money.
Good Web design Layout
A lot of time and money is spent making sure that the right regions of websites sit in the right places. Companies spend large amounts of money performing research into how web users use their websites. This type of research shows where their visitors’ eyes concentrate the most, which regions of the website they click on first and generally how they interact and use their websites. Most web users can look primarily from the top left either across the page, or down the left hand side of the web page with the browser via a computer, mobile phone or Tv set.
I would threat a guess, that they are looking for their name or logo, their main selling points or slogans and then what the website has to offer in terms of what is featured in the menu. After which their eyes are in all probability drawn across the page content and over to the right hand side. Successful web design usually takes this into consideration and will ultimately affect the way a website looks.